iGaming Consultancy Blog | Affiliate Marketing for iGaming
Simona Bostan

Simona Bostan

Simona is coming from a financial background, finishing her BA in Banking and Finance. She started to get into the Igaming World as a Customer Care Agent with Unibet in 2007.

Always seeking to optimize her work she left Unibet and joined Freespin Casino as an Affiliate Executive where she learned all the tricks of the trade.

With her move to B3W in 2010 she used her accumulated knowledge and designed a custom made Affiliate System for B3W.

She has a vast knowledge in SEO and Optimize Affiliate Marketing for Clients, bring new Affiliates to the Client, negotiate deals, motivate an existing portfolio of Affiliates, optimize and develop their performance to maximize player traffic, networking.

Sunday, 01 December 2013 09:40

Casino440 Review

About Casino440


One of the best casinos available to PLAY ONLINE. Yeah, you heard well: No installation is required, so you don't need to download any kind of annoying programs to enjoy of more than 300 games!! 

Do you like to play with your laptop or do you prefer to enjoy your winnings with your mobile device? 

With Casino440 you decide where and when do you want to play because they also brings you a mobile portal: www.casino440.mobi and guess what... ? You don't have to install any app either... so now you know how are you going to spend your time when you are waiting for your couple to be ready for hanging out... or these ten minutes after you order that pizza!! 

Just register your new player account and win more with all the bonuses they have ready for you! 

You have the control, Casino440 follows your rules!! 


Software and Games 

You can try to play Black Jack, Slots, Video Poker, Roulette, Scratch and Win, Scraps, and many other games powered by the strongest and most famous brands in online gambling market. Casino440 is powered by the leading online casino software Microgaming, worldwide known for their experience and games catalogue, and Sheriff Gaming, 3D games developers to give a new touch of realism and fun to the whole platform. 

Bonuses and Promotions 

Now winning with Casino440 is easier than ever! 

You only have to deposit 25$ or more to be part of their fantastic bonuses and one of the best things are that almost all of the bonuses are uploaded automatically... so you only have to play with them as a usual player and win fantastic bonus with your favourite games! 

In addition, you will win a 125% of your first deposit if you register your account now and make the deposit with this exclusive code. 


To enjoy this offer, you only have to write this code and ask to support for the 125% bonus, and they will upload your account with it!

If it was not enough, they also have monthly and weekly offers, and now they are giving 500 FREE SPINS to all new players as well. How to win? 

Yes, you heard it right! You only have to wager $50 and the 500 spins will be automatically credited to your account! 

Keep on line, more offers and bonuses are coming! 


Cashier and Security 

Remember that you are in one of the safest places of Internet. eCogra is the biggest security company all over the world and they guarantee that all results are fairest than a Land Base Casino. In fact, they also also protect your personal data thanks to a 128-bit SSL encryption so, just Chill, relax yourself and don't worry about anything else than your earnings...! :) 


Welcome Bonus 

• 1st Deposit : 125% up to $500 


• 2nd Deposit: 25% up to $750 

Automatic bonus 

• 3rd Deposit: 50% up to $250 

Automatic bonus 



The casino is fully translated in the following languages: English, Spanish, German, Polish, Russian, Portuguese, Romanian and many more. 



$, €, £, AU$, C$, R$, Â¥  


Customer Support 

You can always count with their 24/7 support, so whenever you need assistance, you only have to open the live chat or or you can request whatever you need by e-mail to This email address is being protected from spambots. You need JavaScript enabled to view it. They are pleased to help tons of players! 


Telephone Numbers 

0034 912464432 

0056 297 97 107

Pros and Cons 

As a new casino, they are mainly focused in reaching lot of happy winners, so they usually give them tons of presents since the very first deposit... trust us, there are not a better day to try this brand! 

Date Established: 2012 


American Players Welcome



Software Type

Microgaming & Sheriff Gaming 



Netherlands Antilles - Curaçao 



Sunday, 01 December 2013 09:38

Santa is coming to eToro

Santa is coming to eToro


The holiday season is almost here and Santa is coming with bigger and better presents than ever.  All newtraders who sign up using ‘Connect with Facebook’ will receive a $50 Gift Card to invest in stocks in eToro platform – no deposit required!

Santa and this promo will just work from December 1, 2013 until January 5, 2014

Terms and Conditions:

Promotion is valid from December 1, 2013 until January 5, 2014.
Coupon valid only for new traders who register using ‘Connect with Facebook’ button.
Only valid for new traders who never traded stocks in their platform.
No deposit required.
This offer is not valid for traders from the US, Bangladesh, Pakistan and Indonesia.
Subject to eToro Partners Terms and Conditions.
Standard Bonus Terms and Conditions apply.


Happy Holidays from Santa and eToro!

€150,000 Worth Cash to be won as part of Betsson’s 50th Anniversary

Online gambling giant, Betsson is celebrating 50 years of its existence with some massive promotions. This online gambling portal was started in 1963 and has surely come a long way since then. Today the brand stands for excellence in online gambling offering great entertainment and bonuses to all players.

To mark its 50th anniversary, Betsson is giving back to its players who have been the biggest support to the brand. Joining Betsson now will give you a superb 100% welcome bonus up to £100 at the Betsson Casino.

Monday, 25 November 2013 18:07

Using a LinkedIn Profile as a Sales Tool

Using a LinkedIn Profile as a Sales Tool

There are numerous info-graphics and research studies available online to substantiate the claim that LinkedIn can be used as an effective sales tool. Even major brands and organization are spending some part of their marketing and sales budget to derive profits to their business in terms of new partners or leads.

The business profile on LinkedIn of any company should be credible.

Friday, 22 November 2013 11:59

Capturing Leads Via Facebook

Capturing Leads Via Facebook

If Facebook were a country, it would be the third largest country only behind India and China. Considering how all the major brands of the world are targeting India and China for the sheer population numbers, the online brands are targeting Facebook to deliver the business for their online ventures. We are living on the Internet. Hence it makes sense to derive benefits for business out of Facebook.

A lead can be considered as any person that is interested in your using your product or service and has shown interest by getting in touch via a mode of communication to inquire about it. That’s your lead or potential customer. He/she might have also got in touch with other service providers like you, your competition. If we talk about a Facebook lead, it becomes difficult to define a lead. Is it someone who has like your page/post or someone who has shared your page/post?

Tuesday, 19 November 2013 13:16

Negotiate your best Affiliate Deal

Negotiate your best Affiliate Deal

When you sign up as an Affiliate, you get the standard deal/s advertised on the Affiliate Platform webpage.

Normally, depending on the product you want to promote (casino, poker, betting, bingo, forex, trading, games) the deal can vary. Casino, Forex and Trading being the highest paid, followed by poker, bingo and betting being the latest.

Most of the operators will give you the choice of Revenue Share and CPA.

Tuesday, 19 November 2013 07:33

Top 10 Most Asked Questions by Online Players

Top 10 Most Asked Questions by Online Players

Have you ever wondered what questions you normally ask as a player and how often that is happening to the customer personnel?

Well, we had to find out for you and see that you are not the only one asking them. 

For today's article we thought of talking with an experienced Customer Service Representative of a big iGaming Company, Sabine Veller. 

Sabine rated for us to 10 frequent asked questions by players.

Monday, 18 November 2013 07:40

Advantage of corporate blog – Part 3

Advantage of corporate blog – Part 3

Part 2 of our series on advantages of corporate blog delved into the benefits of a call to action or CTA in a blog post.

The CTA helps serve our purpose of converting traffic into customers. Basically a blog post should help the readers address there questions or provide and insight into the business model or product/service value. The content of a blog article should help the visitor learn and understand more about your business, be it product/service or the industry in general. 

Friday, 15 November 2013 08:23

Advantages of a corporate blog - Part 2

Advantages of a corporate blog – Part 2

In part 1 of the advantages of the corporate blog series we have seen how to attract or divert online traffic to your blog. This traffic might be your existing audience or a new audience. Irrespective of its source of origin, one hopes that blog visitors would be potential customers. This is why we must convert this traffic to sell them our product, which is our ultimate objective.

Thursday, 14 November 2013 06:11

Advantages of a corporate blog – Part 1

 Advantages of a corporate blog – Part 1

Blogging is often not taken to seriously by brands and companies. However, now this trend seems to have taken off. But traditionally, marketers did not invest time and effort to build a blog. Today, most company websites have a blog that is frequently updated and is used as a marketing and sales tool.

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