iGaming Consultancy Blog | Affiliate Marketing for iGaming
Simona Bostan

Simona Bostan

Simona is coming from a financial background, finishing her BA in Banking and Finance. She started to get into the Igaming World as a Customer Care Agent with Unibet in 2007.

Always seeking to optimize her work she left Unibet and joined Freespin Casino as an Affiliate Executive where she learned all the tricks of the trade.

With her move to B3W in 2010 she used her accumulated knowledge and designed a custom made Affiliate System for B3W.

She has a vast knowledge in SEO and Optimize Affiliate Marketing for Clients, bring new Affiliates to the Client, negotiate deals, motivate an existing portfolio of Affiliates, optimize and develop their performance to maximize player traffic, networking.

Friday, 01 February 2013 20:17

Casino Euro Exclusive Deposit Bonus

Casino Euro Exclusive Deposit Bonus

Get 100% up to 150 euro at Casino Euro.

Terms and Conditions:

Wagering: 50X
Expiry date: 31st March 2013.

To benefit of this offer please click here.

Friday, 01 February 2013 20:11

Betsafe Exclusive Deposit Bonus

Betsafe Exclusive Deposit Bonus

Get an exclusive 100% up till 200Euro playing at Betsafe.
Terms and Conditions:

The wagering requirement on this bonus is 50 times.
This offer is valid until the 31st March 2013.

To get this exclusive bonus please click here.

Friday, 01 February 2013 08:13

Bet-at.eu Exclusive Deposit Bonus

Bet-at.eu Casino is thrilled to announce the launch of their brand new bonus packages which will take effect as of February 2013.

They have assembled these packages taking into consideration players who may sway towards one game type and hence, will receive bonuses which are far more achievable through the implementation of improved game weights on multiple deposit match bonuses.

Players who prefer to cover various game types are catered for too, while not alienating those who like to stick to one game type.

Top that off with our popular 4 hour payment service and you’re can put your mind at rest that you are promoting a casino that will do your brand plenty of good.

The new packages include the following:


Double Up Your First Two Deposits Up To 150 each.

Weekly Deposit Match Up To 100.

100% on the first deposit of every week for 4 weeks.


Double Up You First Two Deposits Up To 300 each.

Weekly Deposit Match Up To 100.

100% on the first deposit of every week for 4 weeks.


Triple Up You First Two Deposits Up To 500 each.

Improved Game Weights.

Weekly Deposit Match Up To 100.

100% on the first deposit of every week for 4 weeks.


Triple Up You First Two Deposits Up To 200 each.

Improved Game Weights.

Weekly Deposit Match Up To 100.

100% on the first deposit of every week for 4 weeks.

Good luck and if you don't have an account with Bet-at.eu yet please register one here.

Monday, 11 February 2013 00:00

$20 Free to Trade with eToro

Exclusive Valentines Promo: $20 Free to trade with eToro

Do you have plans for Valentines?

eToro wants to celebrate with you in style! Get $20 gift card and copy the best traders!HERE

How does the promo work?

Click HERE and you will be redirected to an OpenBook page where you will view the coupon. Click Start Now and you will be asked to sign up using Facebook, then it will take you to the registration point where you need to fill in all your details in order to open a NEW account with eToro.

Success Recipe:

Follow any eToro Guru that you find the best and learn a few tricks from them.

Terms and Conditions:

* Promotion is valid until February 17th, 2013

* Coupon is for new and already existing eToro users

* Coupon is eligible for copy transactions only 

* Coupon does not apply in the following countries: China, Indonesia, India, Bangladesh, Pakistan, Philippines, Sri Lanka, Nigeria, Myanmar/Burma and the USA

A little bit about eToro:

eToro is the first global market place for people to trade currencies, commodities and indices online in a simple, transparent and more enjoyable way.
Today, they empower over 2.75 million users in more than 140 countries worldwide to manage your funds through their innovative online investment platforms and active trading community, with thousands of new accounts created every day.
Whatever your level of experience, whatever your investment style, eToro can offer you the tools to take your trading further. Thanks to their social investment network, eToro gives you the opportunity to channel the collective potential of a diverse trading community into individual benefit, by learning from, interacting with, and even automatically copying other network members in real time.

Globalized Reach. Personalized Experience.

eToro is committed to delivering a uniquely rewarding trading experience to all of their clients. They do so by providing you with the flexibility to be yourself while connecting you with people and markets worldwide. eToro’s wide range of innovative web-based and mobile trading platforms have something to offer for every level of trading expertise and our social trading network presents unlimited possibilities for you to connect with others in the pursuit of your individual financial goals.

They’re more than just the world’s largest investment network: they’re your investment network.

Betsson Poker (Microgaming) Exclusive €50,000 Tournament

Betsson invites you to join the Exclusive €50,000 Tournament kicking off on the 5th of March with a chance to also win one of the 2 WSOP packages worth €2500 each.

It’s easy to qualify, you simply need to play a minimum of 1000 raked hands on our cash game tables between the 1st and the 28th of February and your seat is secure!

Moreover, the more raked hands you play, the bigger your advantage in the tournament, increasing your starting stack up to 10000 chips.

Participate NOW for a share of the whopping €50,000 prize pool and you might also be one of the two lucky players boarding the next flight out to the WSOP in Las Vegas.

There are two ways how you can win a €2500 WSOP package:

•A package will go to the winner of the tournament

•Another goes to the player finishing first on the leaderboard with the most raked hands. 

Terms and Conditions:

1. All Betsson players are entitled to participate in this promotion.

2. To qualify you must play at least 1000 raked hands in any cash game from NL10 and higher from 1st February at 01:00 CET to 1st March at 01:00 CET.

3. A raked hand occurs when a rake is taken. We do not charge rake if there isn’t a flop. ("no flop, no drop"). 

4. All qualified players will be registered for the tournament on the 4th of March.

5. The Exclusive €50,000 Tournament takes place on the 5th of March at 19:00 CET.

6. Inactive players within 1st level will be removed from the tournament.

7. Qualified players who will not be playing don’t get refunded.

8. WSOP package winners must be over 21 years old to participate in the live tournament.

9. WSOP packages cannot be exchanged by cash or refunded. Winners must play or forfeit the full winnings.

10. WSOP package winners must play Betsson branded at the live event.

11. Betsson reserves the right to change and/or modify this promotion at any time and without prior notice.

If you don't have an account, register one here!

Good Luck!

Sunday, 27 January 2013 14:58

Improving Rankings with Author Images

Improving Rankings with Author Images

As you might have realized by now SEO is more about doing a series of small things right rather than trying to fix the bigger things first. Attention to detail is key and hence tweaking, trying and testing all those small yet significant changes to your website and ultimately to the overall SEO strategy.

Here are some tips to improve your search ranking with minor modifications to author images.

Thursday, 24 January 2013 00:36

12 Factors That Influence Off-Page SEO

12 Factors That Influence Off-Page SEO

Off-page SEO comprises of 75% of the entire SEO strategy of any online website. Hence once you have a well-planned on-page SEO, you need to get the off-page SEO right as well, to make maximum impact on the SERPS. Both on-page and off-page must compliment each other so you can derive maximum output of your efforts. Therefore getting all the key elements in the off-page SEO is critical.

Here is a possible list of off-page factors that you need to get right to earn those check marks from the search engine crawlers.

This is just a random order and not necessarily in the order of importance:

1)    Page Rank of the website
2)    Number of inbound links
3)    URL registration date
4)    Anchor text of inbound links
5)    Frequency of sites linking to your website
6)    Presence on authority websites like Yahoo
7)    Date of domain expiration
8)    When the content was last cached
9)    When the URL was last crawled
10)  Crawl depth
11)  Speed with which the spider crawls your website
12)  Where do crawls begin or start

It’s the primary duty of the SEO expert/manager who is managing your strategy to keep in mind all these factors and align by the rules of Google or any search engine. If you stray away from the guidelines or indulge in strategy that is not normal behavior as per the search engine rule book, your website is bound to be punished. Punishment may vary from Website to Website and mostly results in being dropped in the SERPS.

The search engines have all the required information about every site. Hence they have statistical information about all the websites right from the day it is first indexed and hence can detect behavior that is not normal.

Quicker and easier ways to build links can tempt SEO’s to indulge in buying links or using software to build backlinks like directory submissions and article spinning. These tactics don’t work anymore and hence are liable for punishment. Building links ethically and over a course of time is the best, most natural and rewarding way that not only pleases the search engines but also boosts your Page Rank and position in the SERPS.

Lead Generation Tips – Using Multiple Channels

Leveraging all the possible avenues to generate leads to sell your product or service is essential. Today, you can no longer depend on a singular channel to convert your visitors to clients. There is so much information available today that your presence is paramount at each source of lead generation.

Wednesday, 23 January 2013 13:04

19 Factors That Influence On-Page SEO

19 Factors That Influence On-Page SEO

If you have been following the Simka Consulting Blog, you’d know that we have written extensively on SEO – on-page and off-page in the past (Part 1 and Part 2). There are tones of content on the web in the form of tutorials, webinars, PDF’s and presentations that preach SEO in their own unique way. This can actually be fairly intimidating to a beginner or even confuse someone with limited knowledge of SEO. How do you know what’s right?  How do you know what will work? How do you what will get you penalized? These are some of the questions I frequently asked myself when I initially began learning about SEO. Everybody shares different tips and everybody claims they are right.

Wednesday, 23 January 2013 08:50

Lead Generation Tips – The Perfect Form

Lead Generation Tips – The Perfect Form

Lead generation is crucial for any business and thus a form becomes the most important aspect of a landing page. If you wish to capture the personal details of your potential customers or you want them to download your offers or even subscribe to you website or blog, an optimized form is a must.

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