iGaming Consultancy Blog | Affiliate Marketing for iGaming
03 Dec
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2016 Battle of Malta sets new record with 1,813 entries

In a record-breaking feat, the 2016 edition of Battle of Malta drew whopping 1,813 entries.

The event, held on the isle of Matla, is the biggest ever poker tournament to be conducted there.

The previous four editions too witnessed big crowds but the excitement levels have gone up a notch this term.

Interestingly, the tournament carries a modest buy-in of €550 and boasts of a prize pool of €870,000. These figures were dealt a boost thanks to the biggest-ever starting day in the Battle of Malta’s history.

The 883 entries on Day 1c made it the highest ever Day 1 total, almost three times the number recorded during the first edition of the event in 2012.

Fernando Pons, Leo Margets, Konstantin Puchkov, Luca Moschitta, Steven van Zadelhoff and Sofia Lovgren were some of the notable who played Day 1c.

The 2016 Battle of Malta beat the record of 2015 edition by 9 entries.

20 Nov
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Robert Berglund emerges victorious at the 2016 Battle of Malta


Just like Robert, the event was dominated by his fellow Scandinavian players with Sweden’s Jonas Hähnert finishing in 9th for €14,540 ($15,997), and Norway’s Robert Eik in 7th for €29,000 ($31,906). Interestingly, Robert’s friend Rasmus Eriksson too took home €67,000 ($73,713) after finishing third.

Nine players made it to the final table. After a series of elimination, Berglund and Ireland’s John Linkins were left to fight it out for the title. The heads-up battle didn’t last long as Robert outclassed his final opponent.

Linkins had to settle for a second place finish for  €110,000 ($121,021), while Berglund was crowned champion for the 2016 edition of the record-breaking Battle of Malta.

Final Table Payouts:

1: Robert Berglund €160,000

2: John Linkins €110,000

3: Rasmus Eriksson €67,000

4: Gonzalo Fernandez €56,000

5: Lawrence Brandt €46,500

6: Flaviano Cammisuli €37,500

7: Robert Sverre Eik €29,000

8: Giorgio Ligasacchi €21,400

9: Jonas Hähnert €14,540

17 Nov
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Malta Gaming Authority hands Class 1 on 4 license to Viral

In a rather significant move in the world of online gambling, the Malta Gaming Authority (MGA) has issued a Class 1 on 4 license to Viral.

Thanks to this move Viral, a company that offers white label multi-channel casino and betting solutions, intends to further expand its already impressive portfolio and business.

Viral’s clients and partners can now utilize this license to kick-start their operations. Luckycasino.com B2C label is likely to be the first in line to do so.

Daniel Eriksson, chief executive of Viral, said:

“Malta is a renowned licensing jurisdiction, and we are delighted with the award of our Class 1 on 4 licence.

“It is part of our business strategy to become one of the leading providers of regulated digital casino games content.

“The MGA licence award suits our growth plans perfectly.”

On paper, this appears like a rather good move for Viral, which is among the most innovative companies in the iGaming market.

However, the real outcome can only be judged once a few years have passed. However, the stakeholders of Viral will be delighted with this development and will be looking forward to a productive period for the company.

14 Nov
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NetEnt strikes retail deal with bookmaker Paddy Power


In a new significant development in the world of iGaming, NetEnt has penned a retail-centric deal to provide gaming content to bookmaker Paddy Power.

This agreement is an extension of an already established deal between the two parties and will also take care of the land-based gambling machines of Paddy Power in the United Kingdom.

According to information in the public domain, Paddy Power boasts of 339 licensed betting offices in the UK. It also has over 1,300 gaming machines at its shops.

Commenting on this development, Enrico Bradamante, chief of European market operations and managing director of NetEnt Malta, said:

“I am very pleased that we are extending our partnership with Paddy Power to include distribution to gaming machines in their betting shops.

“I am confident that their players will enjoy our thrilling, award-winning games.”

On paper, this collaboration between the two major brands makes absolute and complete sense. However, it remains to be seen how this deal benefits both parties in the long run.

At the moment, it appears as though NetEnt and Paddy Power believe joining forces at this stage is bound to give them plenty of long-term dividends.

10 Nov
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Digitain teams up with Tipp1.com to launch online sportsbook in Austria

Digitain and local operator Tipp1.com have joined hands to launch a new online sportsbook in Austria.

The new web interface is powered by Digitain’s sportsbook platform and provides odds across 65 different sports/games, covering 7,500 sporting leagues, and over 3,000 betting markets.

That’s not all. Digitain will also offer its sportsbook solution to Tipp1’s retail properties via bet stations.

“We have been dabbling with online gaming for a number of years now, but realised we needed to find a proper platform partner in order to take our offering to the next level.

“Digitain’s products and services are impressive to say the least, and will provide a huge boost to the interactive arm of our business,”Tipp1 co-owner Wolfgang Grünsteidl said.

Suren Khachatryan, chief executive of Digitain, further added:

“We have been working hard to create partnerships in new markets, and Austria is an exciting venture for us.

“This deal will be followed by a long line of sites that we are set to roll out in the coming months, and is testament to the power and performance of our sportsbook.

“Multi-channel is a must for operators in every market, and it’s something we know we can deliver to our partners.”

04 Nov
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Bookmaker William Hill hit by massive DDoS attack

Giant bookmaker William Hill has announced that its website was under a major distributed denial of service (DDoS) attack, which led to a loss of service earlier in the week.

Several William Hill customers on Tuesday weren’t able to access the company’s website. The very same problem was again reported on Wednesday.

The UK-based company then released a statement to inform the customers that it was one of the many companies that was hit by a DDos attack in the last couple of weeks. At the moment, the William Hill team is hard at work in order to fix this issue.

“The online services of William Hill were intermittently impacted during the course of yesterday following DDoS activity by third parties,” William Hillsaid in a statement.

"This follows a significant increase in DDoS activity experienced by a number of online companies over recent weeks.

"While the attempt at disruption is ongoing our technical teams were able to restore services last night [Tuesday].

“We apologise for any inconvenience caused to our customers.”

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