Simona is coming from a financial background, finishing her BA in Banking and Finance. She started to get into the Igaming World as a Customer Care Agent with Unibet in 2007.
Always seeking to optimize her work she left Unibet and joined Freespin Casino as an Affiliate Executive where she learned all the tricks of the trade.
With her move to B3W in 2010 she used her accumulated knowledge and designed a custom made Affiliate System for B3W.
She has a vast knowledge in SEO and Optimize Affiliate Marketing for Clients, bring new Affiliates to the Client, negotiate deals, motivate an existing portfolio of Affiliates, optimize and develop their performance to maximize player traffic, networking.
William Hill Online and NetRefer announce new partnership
London, 1st December 2013: William Hill and NetRefer are pleased to announce their partnership to enhance William Hill Onlineâ€™s Affiliates United program through NetReferâ€™s Performance Marketing suite.Â
Rated by EGR Magazine as one of the most powerful gaming operators on the planet, William Hill Online is a significant partner and an exciting addition to NetReferâ€™s growing client base. This partnership continues to assert NetRefer as market leaders in affiliate management and performance marketing.Â
William Hill Onlineâ€™s new affiliate programme will offer state of the art functionality including fully managed online hosting, advanced media tracking, dedicated customer support and account management, flexible reward plans, attractive affiliate commissions, on time payments, and extensive reporting along with other industry leading marketing tools. This will empower the business with all the necessary functions to support CMOs, marketing and affiliate managers and affiliates effectively and efficiently.Â
William Hill Online has always enjoyed a very strong brand image, and through the implementation of their new affiliate platform, this will encourage further growth for their online business, a key objective for all NetReferâ€™s online gaming partners.Â
Anat Errell, Head of Marketing Operations for William Hill Online, said: â€œThis is a very important chapter in our business, and we are very excited to be working with the industry leaders in affiliate marketing to ensure all our esteemed affiliates and marketers are provided with the leading edge solution in the business. We are proud to have selected NetRefer as trusted partner for our marketing solutionsâ€.
Julian Buhagiar, CEO of NetRefer Malta, said: â€œIt has been a pleasure to work closely with the marketing and technical teams at William Hill Online to ensure they are provided with all the latest marketing tools toÂ fulfillÂ their requirements. Our goal is to ensure all the affiliate team as well as their affiliates are provided with a fully configurable rewards engine,Â clear and flexible reporting, in-depth analytics as well as user friendly dashboards available in over 99 languages to ensure market reach and localisation for William Hillâ€™s entire online brand.â€Â
Further details about WHOâ€™s affiliate program can be found at http://www.affutd.comÂ
Further details about NetRefer can be found at http://www.netrefer.comÂ
About William Hill
William Hill, The Home of Betting, is one of the world's leading betting and gaming companies, employing more than 17,000 people. Founded in 1934, it is now the UK's largest bookmaker with around 2,400 licensed betting offices that provide betting opportunities on a wide range of sporting and non-sporting events, gaming on machines and numbers-based products including lotteries. William Hill Online (www.williamhill.com) is one of Europe's leading online betting and gaming businesses, providing customers with the opportunity to access William Hill's products online, through their mobile, by telephone and by text services. William Hill PLC is listed on the London Stock Exchange and generates revenues of over Â£1.2bn a year.
Tel: +44 (0)20 8918 3732
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Using a LinkedIn Profile as a Sales Tool
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Capturing Leads Via Facebook
If Facebook were a country, it would be the third largest country only behind India and China. Considering how all the major brands of the world are targeting India and China for the sheer population numbers, the online brands are targeting Facebook to deliver the business for their online ventures. We are living on the Internet. Hence it makes sense to derive benefits for business out of Facebook.
A lead can be considered as any person that is interested in your using your product or service and has shown interest by getting in touch via a mode of communication to inquire about it. Thatâ€™s your lead or potential customer. He/she might have also got in touch with other service providers like you, your competition. If we talk about a Facebook lead, it becomes difficult to define a lead. Is it someone who has like your page/post or someone who has shared your page/post?
Negotiate your best Affiliate Deal
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Top 10 Most Asked Questions by Online Players
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Advantage of corporate blog â€“ Part 3
Part 2 of our series on advantages of corporate blog delved into the benefits of a call to action or CTA in a blog post.
The CTA helps serve our purpose of converting traffic into customers. Basically a blog post should help the readers address there questions or provide and insight into the business model or product/service value. The content of a blog article should help the visitor learn and understand more about your business, be it product/service or the industry in general.Â
Advantages of a corporate blog â€“ Part 2
In part 1 of the advantages of the corporate blog series we have seen how to attract or divert online traffic to your blog. This traffic might be your existing audience or a new audience. Irrespective of its source of origin, one hopes that blog visitors would be potential customers. This is why we must convert this traffic to sell them our product, which is our ultimate objective.